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Mission ist es, das ==Rätselraten== aus dem Marketing zu eliminieren.","Trackian entstand aus dem Bedürfnis, chaotischen Daten eine einzige verlässliche Datenquelle zu geben. Lernen Sie das Team kennen, das Marketing-Intelligence baut.",{"id":907,"alt":908,"updatedAt":909,"createdAt":910,"url":911,"thumbnailURL":256,"filename":912,"mimeType":913,"filesize":914,"width":915,"height":916,"focalX":917,"focalY":917,"sizes":918},10,"Trackian anomaly detection: a metric tracked daily, with the anomalies it flagged marked in red","2026-09-23T19:05:48.219Z","2026-09-23T16:17:59.106Z","/media/trackian-anomaly-detection.webp","trackian-anomaly-detection.webp","image\u002Fwebp",90262,2382,1180,50,{"thumbnail":919,"card":925,"hero":931},{"url":920,"width":921,"height":922,"mimeType":913,"filesize":923,"filename":924},"/media/trackian-anomaly-detection-400x198.webp",400,198,7820,"trackian-anomaly-detection-400x198.webp",{"url":926,"width":927,"height":928,"mimeType":913,"filesize":929,"filename":930},"/media/trackian-anomaly-detection-900x446.webp",900,446,26328,"trackian-anomaly-detection-900x446.webp",{"url":932,"width":933,"height":934,"mimeType":913,"filesize":935,"filename":936},"/media/trackian-anomaly-detection-1600x793.webp",1600,793,55612,"trackian-anomaly-detection-1600x793.webp","all",[],"hero",{"label":68,"href":69,"variant":941},"primary",{"label":65,"href":66,"variant":943},"outline",{"id":945,"content":946,"showFor":937,"blockName":256,"blockType":967},"6ab3fd54d85cd2db9fd44c25",{"root":947},{"children":948,"direction":256,"format":269,"indent":270,"type":268,"version":5},[949,955,959,963],{"children":950,"direction":256,"format":269,"indent":270,"type":953,"version":5,"tag":954},[951],{"type":263,"text":952,"format":270,"detail":270,"mode":276,"style":269,"version":5},"Das Problem","heading","h2",{"children":956,"direction":256,"format":269,"indent":270,"type":273,"version":5,"textFormat":270,"textStyle":269},[957],{"type":263,"text":958,"format":270,"detail":270,"mode":276,"style":269,"version":5},"Unternehmen sind von fragmentierten Daten überwältigt. Informationen sind über ein Dutzend verschiedene Plattformen verstreut, von Werbenetzwerken bis zu E-Commerce-Shops, und das macht es fast unmöglich zu wissen, was wirklich funktioniert. Die Folge sind verschwendete Werbeausgaben, verpasste Wachstumschancen und ständiges Rätselraten, das sichere, strategische Entscheidungen unerreichbar macht.",{"children":960,"direction":256,"format":269,"indent":270,"type":953,"version":5,"tag":954},[961],{"type":263,"text":962,"format":270,"detail":270,"mode":276,"style":269,"version":5},"Unsere Mission",{"children":964,"direction":256,"format":269,"indent":270,"type":273,"version":5,"textFormat":270,"textStyle":269},[965],{"type":263,"text":966,"format":270,"detail":270,"mode":276,"style":269,"version":5},"Unsere Mission ist es, dieses Rätselraten zu eliminieren. Wir existieren, um fragmentierte Daten in eine einzige verlässliche Datenquelle zu verwandeln, damit Unternehmen Komplexität mit Klarheit meistern. Durch die Vereinheitlichung und Analyse von Marketingdaten liefert Trackian die umsetzbare Intelligenz, die für klügere, schnellere und profitablere Entscheidungen nötig ist, und gibt jedem Unternehmen Daten, denen es endlich vertrauen kann.","richText",{"id":969,"title":970,"lead":971,"showFor":937,"blockName":256,"steps":972,"blockType":983},"6ab514cf2b9a0b3604fe86ae","Wie ==Trackian begann==","Die Kurzversion davon, wie wir hierhergekommen sind.",[973,978],{"id":974,"icon":975,"title":976,"body":977},"6ab514cf2b9a0b3604fe86ac","search-check","Der Frust","In der engen Zusammenarbeit mit E-Commerce-Marken und Marketingagenturen sahen unsere Gründer, wie hart arbeitende Unternehmer zum Raten gezwungen wurden, umgeben von Daten aus einem Dutzend Plattformen, die sich nie zu einer klaren Geschichte zusammenfügten.",{"id":979,"icon":980,"title":981,"body":982},"6ab514cf2b9a0b3604fe86ad","sun","Der Name","Inspiriert vom entschlossenen Geist der antiken thrakischen Stämme, verbanden wir Tracking mit Thracian und benannten die Plattform nach den modernen digitalen Kriegern, die Klarheit brauchen, um zu gewinnen.","steps",{"id":985,"title":986,"lead":987,"showFor":937,"blockName":256,"metrics":988,"blockType":1003},"6ab514cf2b9a0b3604fe86b2","==Erfolge== in Zahlen","Mit einer Single Source of Truth: Das hat es für die Unternehmen bedeutet, die sie nutzen.",[989,994,999],{"id":990,"value":991,"suffix":992,"label":993},"6ab514cf2b9a0b3604fe86af","20","23","Wachsend seit",{"id":995,"value":996,"suffix":997,"label":998},"6ab514cf2b9a0b3604fe86b0","+30","%","Durchschnittlicher Anstieg des Marketing-ROI",{"id":1000,"value":1001,"suffix":997,"label":1002},"6ab514cf2b9a0b3604fe86b1","-85","Reduzierung des Zeitaufwands für manuelles Reporting","metricsBand",{"id":1005,"eyebrow":1006,"title":1007,"lead":1008,"note":1009,"showFor":937,"blockName":256,"services":1010,"blockType":1064,"cta":1065},"6ab3fd54d85cd2db9fd44c39","Die Menschen hinter den Daten","Lernen Sie die ==Trackians== kennen.","Wir wissen, dass am anderen Ende der Leitung wohlmeinende, talentierte Marketer und Gründer sitzen, die mit einem Gewirr aus Tabellen und unverbundenen Daten ihr Bestes geben.","Unser Team widmet sich der Aufgabe, ihnen ihre Zeit und ihr Vertrauen zurückzugeben, mit der Klarheit und Technologie, die sie brauchen, um ein leistungsorientiertes Umfeld zu schaffen.",[1011,1016,1021,1025,1030,1035,1039,1043,1046,1051,1056,1060],{"id":1012,"icon":1013,"title":1014,"body":1015},"6ab3fd54d85cd2db9fd44c2d","briefcase","Evgeni Yordanov","CEO",{"id":1017,"icon":1018,"title":1019,"body":1020},"6ab3fd54d85cd2db9fd44c2e","settings-2","Yanko Ivanov","Chief Technology Officer",{"id":1022,"icon":975,"title":1023,"body":1024},"6ab3fd54d85cd2db9fd44c2f","Zlatan Ivanov","Data Science & Product \u002F Mitgründer",{"id":1026,"icon":1027,"title":1028,"body":1029},"6ab3fd54d85cd2db9fd44c30","trending-up","Vencislava Toteva","Business Development Representative",{"id":1031,"icon":1032,"title":1033,"body":1034},"6ab3fd54d85cd2db9fd44c31","git-branch","Nikola Minkov","Partnerships Director \u002F Mitgründer",{"id":1036,"icon":1027,"title":1037,"body":1038},"6ab3fd54d85cd2db9fd44c32","Lyubomir Popov","Paid Marketing Strategist",{"id":1040,"icon":1018,"title":1041,"body":1042},"6ab3fd54d85cd2db9fd44c33","Georgi Ivanov","Senior Full-Stack Engineer",{"id":1044,"icon":1018,"title":1045,"body":1042},"6ab3fd54d85cd2db9fd44c34","Dimitar Grozev",{"id":1047,"icon":1048,"title":1049,"body":1050},"6ab3fd54d85cd2db9fd44c35","activity","Ivan Markov","Senior Analytics Expert",{"id":1052,"icon":1053,"title":1054,"body":1055},"6ab3fd54d85cd2db9fd44c36","shield-check","Gergana Uyurova","Senior Operations Expert",{"id":1057,"icon":1048,"title":1058,"body":1059},"6ab3fd54d85cd2db9fd44c37","Kalina Georgieva","Analytics Expert",{"id":1061,"icon":1018,"title":1062,"body":1063},"6ab3fd54d85cd2db9fd44c38","Kristiyan Ivanov","Senior Backend Engineer","serviceGrid",{"label":1066,"href":59,"variant":1067},"Kontakt aufnehmen","secondary",{"id":1069,"quote":1070,"author":1033,"role":1071,"avatar":256,"logo":256,"showFor":937,"blockName":256,"blockType":1072},"6ab514cf2b9a0b3604fe86b3","„Ich habe zu viele Gründer gesehen, die geraten haben, überwältigt von Daten, die sie unmöglich nutzen konnten. Wir haben Trackian gebaut, um diese Daten in ihren entscheidenden Vorteil zu verwandeln.“","Gründer von Trackian","bigQuote",{"id":1074,"title":1075,"lead":256,"tone":1076,"showFor":937,"blockName":256,"cards":1077,"steps":1082,"blockType":1083,"primaryCta":1084,"secondaryCta":1087},"6ab3fd54d85cd2db9fd44c3c","Bringen Sie Ihr Geschäft mit unseren smarteren Einblicken auf den richtigen Kurs","brand",[1078],{"id":1079,"title":1080,"body":1081},"6ab3fd54d85cd2db9fd44c3b","Möchten Sie dem Team beitreten?","Wir sind stets auf der Suche nach herausragenden Talenten. Wenn Ihnen unsere Mission am Herzen liegt und Sie uns beim Wachsen helfen möchten, freuen wir uns, von Ihnen zu hören.",[],"ctaBand",{"label":1085,"href":66,"variant":1086},"DEMO buchen","inverse",{"label":1088,"href":55,"variant":943},"Offene Stellen ansehen",{"title":1090,"description":1091,"image":256},"Über uns | Trackian","Trackian wurde entwickelt, um Rätselraten im Marketing zu beenden. Lernen Sie das Team hinter klaren Entscheidungen kennen.","2026-09-24T12:17:19.933Z","2026-09-23T14:12:59.577Z","published",[1096,1112,1116,1128,1141,1153,1157],{"component":1097,"props":1098,"showFor":937},"HeroBlock",{"block":1099},{"blockType":939,"badge":214,"title":1100,"lead":905,"primaryCta":1107,"secondaryCta":1108,"screenshot":1109,"alerts":1111},[1101,1103,1105],{"text":1102},"Unsere Mission ist es, das ",{"text":1104,"accent":257},"Rätselraten",{"text":1106}," aus dem Marketing zu eliminieren.",{"label":68,"href":69,"variant":941},{"label":65,"href":66,"variant":943},{"src":911,"alt":908,"width":915,"height":916,"srcset":1110},"/media/trackian-anomaly-detection-400x198.webp 400w, /media/trackian-anomaly-detection-900x446.webp 900w, /media/trackian-anomaly-detection-1600x793.webp 1600w, /media/trackian-anomaly-detection.webp 2382w",[],{"component":1113,"props":1114,"showFor":937},"RichTextBlock",{"html":1115},"\u003Cdiv class=\"payload-richtext\">\u003Ch2 id=\"das-problem\">Das Problem\u003C\u002Fh2>\u003Cp>Unternehmen sind von fragmentierten Daten überwältigt. Informationen sind über ein Dutzend verschiedene Plattformen verstreut, von Werbenetzwerken bis zu E-Commerce-Shops, und das macht es fast unmöglich zu wissen, was wirklich funktioniert. Die Folge sind verschwendete Werbeausgaben, verpasste Wachstumschancen und ständiges Rätselraten, das sichere, strategische Entscheidungen unerreichbar macht.\u003C\u002Fp>\u003Ch2 id=\"unsere-mission\">Unsere Mission\u003C\u002Fh2>\u003Cp>Unsere Mission ist es, dieses Rätselraten zu eliminieren. Wir existieren, um fragmentierte Daten in eine einzige verlässliche Datenquelle zu verwandeln, damit Unternehmen Komplexität mit Klarheit meistern. Durch die Vereinheitlichung und Analyse von Marketingdaten liefert Trackian die umsetzbare Intelligenz, die für klügere, schnellere und profitablere Entscheidungen nötig ist, und gibt jedem Unternehmen Daten, denen es endlich vertrauen kann.\u003C\u002Fp>\u003C\u002Fdiv>",{"component":1117,"props":1118,"showFor":937},"Steps",{"block":1119},{"blockType":983,"title":1120,"lead":971,"steps":1125},[1121,1123],{"text":1122},"Wie ",{"text":1124,"accent":257},"Trackian begann",[1126,1127],{"icon":975,"title":976,"body":977},{"icon":980,"title":981,"body":982},{"component":1129,"props":1130,"showFor":937},"MetricsBand",{"block":1131},{"blockType":1003,"title":1132,"lead":987,"metrics":1137},[1133,1135],{"text":1134,"accent":257},"Erfolge",{"text":1136}," in Zahlen",[1138,1139,1140],{"value":991,"suffix":992,"label":993},{"value":996,"suffix":997,"label":998},{"value":1001,"suffix":997,"label":1002},{"component":1142,"props":1143,"showFor":937},"ServiceGrid",{"block":1144},{"blockType":1064,"eyebrow":1006,"title":1145,"lead":1008,"note":1009,"cta":1152,"services":1010},[1146,1148,1150],{"text":1147},"Lernen Sie die ",{"text":1149,"accent":257},"Trackians",{"text":1151}," kennen.",{"label":1066,"href":59,"variant":1067},{"component":1154,"props":1155,"showFor":937},"BigQuote",{"block":1156},{"blockType":1072,"quote":1070,"author":1033,"role":1071,"avatar":-1,"logo":-1},{"component":1158,"props":1159,"showFor":937},"CtaBand",{"block":1160},{"blockType":1083,"title":1161,"lead":269,"primaryCta":1163,"secondaryCta":1164,"cards":1077,"tone":-1,"steps":-1},[1162],{"text":1075},{"label":1085,"href":66,"variant":1086},{"label":1088,"href":55,"variant":943},1792062808732]