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Sehen Sie sich [Erkennung von Datenanomalien](\u002Ffeatures\u002Fanomaly-detection\u002F) oder den [Business Opportunity Finder](\u002Ffeatures\u002Fopportunity-finder\u002F) an. Weitere Fragen? Sehen Sie sich unsere [vollständige FAQ](\u002Ffaq\u002F) an oder [kontaktieren Sie uns](\u002Fcontacts\u002F).","faq",[1113,1121,1127,1134],{"id":1114,"question":1115,"answer":1116,"category":1117,"order":274,"tags":1118,"updatedAt":1119,"createdAt":1120},7,"Was genau macht Trackian, und für wen ist es gedacht?","Trackian ist ein Marketing-Betriebssystem und eine Entscheidungs-Engine, die Ihre verstreuten Marketing- und Vertriebsdaten in einer einzigen verlässlichen Datenquelle vereint. Es wurde für Digitalagenturen, Markeninhaber und Online-Shop-Betreiber entwickelt, die wissen wollen, was funktioniert und was zu beheben ist, ohne sich durch Zahlen zu wühlen, sowie für Agenturen, die Marketing über mehrere Kunden hinweg betreiben. Die Plattform beobachtet Ihre Daten auf vier Ebenen (Verfügbarkeits- und Qualitätsprüfungen, Anomalieerkennung, Profit-Findung und ein tägliches Briefing in verständlicher Sprache), sodass die Antwort auf „Was sollte ich heute tun?“ bereits auf Sie wartet, anstatt in den Daten vergraben zu sein.","getting-started",[],"2026-09-23T15:47:36.211Z","2026-09-23T14:12:58.934Z",{"id":253,"question":1122,"answer":1123,"category":1124,"order":5,"tags":1125,"updatedAt":1126,"createdAt":1126},"Was sind die wichtigsten Funktionen von Trackian?","Trackian arbeitet auf vier Ebenen: Verfügbarkeits- und Qualitätsprüfungen, Anomalieerkennung, Profit-Findung und ein verständliches tägliches Briefing. Zusammen bestätigen sie, dass Ihr Tracking gesund ist, weisen auf ungewöhnliche Veränderungen hin, decken auf, wo Gewinn verloren geht, und sagen Ihnen, worauf Sie jeden Tag reagieren sollten.","pricing",[],"2026-09-23T13:54:14.874Z",{"id":1128,"question":1129,"answer":1130,"category":1117,"order":5,"tags":1131,"updatedAt":1132,"createdAt":1133},8,"Was unterscheidet Trackian von Google Analytics?","Google Analytics sagt Ihnen, was passiert ist; Trackian sagt Ihnen, was Sie dagegen tun sollen. Google Analytics ist ein leistungsstarkes Reporting-Tool, überlässt es Ihnen jedoch, die Zahlen herauszuziehen, die Probleme zu erkennen und selbst über eine Reaktion zu entscheiden. Trackian sitzt auf Google Analytics und acht weiteren Plattformen auf, prüft kontinuierlich auf Tracking-Ausfälle und ungewöhnliche Veränderungen, findet, wo Gewinn verloren geht, und fasst alles in einem täglichen Briefing in verständlicher Sprache zusammen.",[],"2026-09-23T15:47:35.962Z","2026-09-23T14:12:58.946Z",{"id":912,"question":1135,"answer":1136,"category":1137,"order":274,"tags":1138,"updatedAt":1139,"createdAt":1140},"Ist Trackian für Agenturen mit mehreren Kunden geeignet?","Ja. Trackian ist darauf ausgelegt, über mehrere Kundenkonten hinweg zu funktionieren. Für Agenturen gilt: Statt sich bei jedem Kunden-Stack einzeln anzumelden und dieselben Reports neu zu erstellen, erhalten Sie kontinuierliche Überwachung, Anomalie-Warnungen und ein tägliches Briefing in verständlicher Sprache pro Kunde, sodass Ihr Team seine Zeit auf Strategie und Kundengespräche statt auf Datenaufbereitung verwendet. Es fungiert zudem als Frühwarnsystem für Ihr gesamtes Kundenportfolio: Wenn das Tracking eines Kunden ausfällt oder sich die Performance verändert, erfahren Sie es zuerst und können handeln, bevor der Kunde es bemerkt. 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