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20 minutes to fill in","moderate",[],[],"google-ads-conversion-audit-with-ai","conversion-settings-template","edition","gated","trial","Google Ads Conversion Settings Template","Get the template",[922],{"variant":923,"sub":924,"hook":-1,"lead":925},"default","For the audit with Claude or ChatGPT","Fill-in template for your Google Ads conversion settings, ready to paste into Claude or ChatGPT for the audit.",{"src":927,"alt":928,"width":929,"height":929,"srcset":930},"/media/17-conversion-settings-template-hero-art.2a63e40f.webp","Illustration for Google Ads Conversion Settings Template",1600,"/media/17-conversion-settings-template-hero-art.2a63e40f-400x400.webp 400w, /media/17-conversion-settings-template-hero-art.2a63e40f-900x900.webp 900w, /media/17-conversion-settings-template-hero-art.2a63e40f-1600x1600.webp 1600w",{"src":932,"alt":933,"width":934,"height":935,"srcset":936},"/media/17-flat-cover.b77cd5eb.webp","Cover of Audit Your Google Ads Conversions With Claude or ChatGPT",800,1200,"/media/17-flat-cover.b77cd5eb-400x600.webp 400w, /media/17-flat-cover.b77cd5eb.webp 800w",{"shop":938,"leads":938},[939,943,947,951,955],{"icon":940,"title":941,"body":942,"aside":-1,"bonus":266},"search-check","One download, not retyping.","Step 1 shows which conversions table to download, for which dates and with which columns, so section A is a single CSV or Excel file.",{"icon":944,"title":945,"body":946,"aside":-1,"bonus":266},"activity","Eight sections, every setting.","Primary actions, goals, account settings, customer acquisition, value rules and recent changes, each feeding one or more of the guide's 20 checks.",{"icon":948,"title":949,"body":950,"aside":-1,"bonus":266},"settings-2","What only you know.","Section H collects the orders or leads you actually received, how many leads were spam, and how long customers take to buy or get in touch - the part no connection can read.",{"icon":952,"title":953,"body":954,"aside":-1,"bonus":266},"shield-check","Screenshots, safely.","Six screens that are quicker to capture than copy, what to remove from each before you upload, and a prompt that makes the AI read them back before it judges.",{"icon":956,"title":957,"body":958,"aside":-1,"bonus":261},"trending-up","Bonus: an AI skill for Claude, ChatGPT, Gemini or Copilot","that audits your conversion settings - what Google Ads counts and bids on - from your filled-in template, a connection or screenshots, and marks each setting OK, Fix or Can't tell.",{"forList":960,"notForList":964,"photoShop":967,"photoLeads":-1},[961,962,963],"Anyone running the conversion audit without a connection, who wants every setting the AI needs collected in one paste.","Teams connected through Google's Google Ads MCP server, who fill in only the sections it can't read.","Owners and agencies of shops and lead-gen businesses who want a dated copy of their conversion settings to compare with next quarter's.",[965,966],"Anyone expecting the checks themselves in this file. The template collects the settings; the 20 checks and their prompts are in the audit guide, also on this page.","Anyone without at least read access to the Google Ads account. Ask whoever owns it to add you first.",{"src":968,"alt":969,"width":929,"height":970,"srcset":971},"/media/17-photo-V9.dd00ac48.webp","Two people test a website in a small office: one submits a test enquiry on a phone while the other watches a debugging view on a laptop.",1067,"/media/17-photo-V9.dd00ac48-400x267.webp 400w, /media/17-photo-V9.dd00ac48-900x600.webp 900w, /media/17-photo-V9.dd00ac48-1600x1067.webp 1600w",{"intro":-1,"note":973,"pages":974},"The template collects your settings, and the judging happens in the audit guide. \"No access\" and \"not sure\" are valid answers, and the AI is told not to assume defaults, so some settings may come back as Can't tell. Leave out personal data: replace people's emails in the change history with roles and don't paste customer data of any kind. Menu paths are as of 11 October 2026; if a path doesn't match, use the search bar in Google Ads and type the setting's name.",[975,983,989,996],{"image":976,"page":5,"caption":982},{"src":977,"alt":978,"width":979,"height":980,"srcset":981},"/media/17-template-p01.bfc87057.webp","Page 1 of Google Ads Conversion Settings Template",900,1274,"/media/17-template-p01.bfc87057-400x566.webp 400w, /media/17-template-p01.bfc87057-900x1274.webp 900w","Before you start, and step 1: download the conversions table",{"image":984,"page":253,"caption":988},{"src":985,"alt":986,"width":979,"height":980,"srcset":987},"/media/17-template-p02.79dc5f70.webp","Page 2 of Google Ads Conversion Settings Template","/media/17-template-p02.79dc5f70-400x566.webp 400w, /media/17-template-p02.79dc5f70-900x1274.webp 900w","Pick the columns, then download",{"image":990,"page":994,"caption":995},{"src":991,"alt":992,"width":979,"height":980,"srcset":993},"/media/17-template-p03.c69ad27a.webp","Page 3 of Google Ads Conversion Settings Template","/media/17-template-p03.c69ad27a-400x566.webp 400w, /media/17-template-p03.c69ad27a-900x1274.webp 900w",3,"Step 2: the template you copy into the chat",{"image":997,"page":1001,"caption":1002},{"src":998,"alt":999,"width":979,"height":980,"srcset":1000},"/media/17-template-p05.935149bf.webp","Page 5 of Google Ads Conversion Settings Template","/media/17-template-p05.935149bf-400x566.webp 400w, /media/17-template-p05.935149bf-900x1274.webp 900w",5,"One lead action's settings, worth a screenshot",[1004,1007,1010,1013],{"question":1005,"answer":1006},"Is this really free?","Yes. The template and the AI skill are free to download, and there's nothing to pay later. You answer a few questions and the download starts straight away.",{"question":1008,"answer":1009},"Why do you ask these questions?","Your answers tell us which parts of the template matter most for your site, so the next step we suggest fits you. We use your email to send you the template and to follow up about it. Tracking tips and Trackian news only if you ask for them after the download.\n\n[Privacy policy](https:\u002F\u002Ftrackian.com\u002Fprivacy-center\u002Fprivacy-policy\u002F)",{"question":1011,"answer":1012},"Do I need to be technical?","No. It's written in plain English.",{"question":1014,"answer":1015},"Why check it now?","Settings change - a new action set to primary, a different counting option - and without a dated copy you can't say what changed or when.",[],4,{"startHeading":-1,"whereToStartShop":1019,"whereToStartLeads":1019,"step2":1020,"related":1031},"Pick your route in chapter 1. 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1200w",{"x0":1057,"y0":1058,"x1":1059,"y1":1060,"chip_right":1061,"chip_top":1062,"note":1063,"loop":1068,"y2":1073,"outline":1074,"person":1119,"tone":1120},0.056640625,0.14208984375,0.92,0.308984375,0.0390625,0.04443359375,[1064,1065,1066,1067],0.8359375,0.48828125,0.92578125,0.537109375,[1069,1070,1071,1072],0.5625,0.4609375,0.830078125,0.53125,0.3520898437500002,[1075,1078,1080,1082,1084,1086,1088,1090,1092,1094,1096,1098,1100,1102,1104,1106,1108,1110,1112,1114,1116],[1076,1077],0.1421,0.93,[1079,1077],0.1521,[1081,1077],0.1621,[1083,1077],0.1721,[1085,1077],0.1821,[1087,1077],0.1921,[1089,1077],0.2021,[1091,1077],0.2121,[1093,1077],0.2221,[1095,1077],0.2321,[1097,1077],0.2421,[1099,1077],0.2521,[1101,1077],0.2621,[1103,1077],0.2721,[1105,1077],0.2821,[1107,1077],0.2921,[1109,1077],0.3021,[1111,1077],0.3121,[1113,1077],0.3221,[1115,1077],0.3321,[1117,1118],0.3421,0.5547,"L","dark",{"kind":1122},"scene",[1039,1040,1041,1042,1043,1044],{"path":1125,"href":1126,"itemNumber":1127,"track":907,"typeLabel":1128,"format":909,"length":1129,"effort":911,"hasSkill":261,"platforms":1130,"cards":1134},"ga4-settings-audit-with-ai","\u002Fresources\u002Fga4-settings-audit-with-ai\u002F","35","Guide + prompts + template","About 25 min read",[1044,1131,1132,1133],"claude","chatgpt","bq",[1135],{"cardId":1127,"track":907,"title":1136,"sub":1137,"description":1138,"punchline":1139,"sortOrder":1140,"featured":266,"featuredOrder":-1,"coverArt":1141,"cover":1145,"stage":1208,"platforms":1216},"Audit Your GA4 Settings With Claude or ChatGPT","20 settings, 30 minutes","Audit template and prompts to check 20 GA4 settings with Claude or ChatGPT and get a fix list.","correct settings, wrong data",46,{"src":1142,"alt":1143,"width":935,"height":935,"srcset":1144},"/media/35-cover-art.f93c28a9.webp","Cover art for Audit Your GA4 Settings With Claude or ChatGPT","/media/35-cover-art.f93c28a9-400x400.webp 400w, /media/35-cover-art.f93c28a9-900x900.webp 900w, /media/35-cover-art.f93c28a9.webp 1200w",{"x0":1146,"y0":1147,"x1":1059,"y1":1148,"chip_right":1061,"chip_top":1149,"note":1150,"loop":1155,"y2":1160,"outline":1161,"person":260,"tone":1120},0.068359375,0.13037109375,0.33095703125,0.037109375,[1151,1152,1153,1154],0.64453125,0.69921875,0.802734375,0.755859375,[1156,1157,1158,1159],0.529296875,0.46875,0.818359375,0.685546875,0.3603710937500002,[1162,1164,1166,1168,1170,1172,1174,1176,1178,1180,1182,1184,1186,1188,1190,1192,1194,1196,1198,1200,1202,1204,1206],[1163,1077],0.1304,[1165,1077],0.1404,[1167,1077],0.1504,[1169,1077],0.1604,[1171,1077],0.1704,[1173,1077],0.1804,[1175,1077],0.1904,[1177,1077],0.2004,[1179,1077],0.2104,[1181,1077],0.2204,[1183,1077],0.2304,[1185,1077],0.2404,[1187,1077],0.2504,[1189,1077],0.2604,[1191,1077],0.2704,[1193,1077],0.2804,[1195,1077],0.2904,[1197,1077],0.3004,[1199,1077],0.3104,[1201,1077],0.3204,[1203,1077],0.3304,[1205,1077],0.3404,[1207,1077],0.3504,{"kind":1209,"stage":1210,"book":1211},"books","#E3B23C",{"hex":1212,"dark":1213,"light":266,"block":1214,"foot":1215,"title":1136,"sub":1137},"#1F4D3A","#163829",25,"October 2026 edition",[1044,1131,1132,1133],{"path":1218,"href":1219,"itemNumber":1220,"track":907,"typeLabel":1221,"format":909,"length":1222,"effort":911,"hasSkill":261,"platforms":1223,"cards":1224},"ga4-history-insurance","\u002Fresources\u002Fga4-history-insurance\u002F","11","Short guide","About 10 min read",[1044,1133],[1225],{"cardId":1220,"track":907,"title":1226,"sub":1227,"description":1228,"punchline":1229,"sortOrder":1230,"featured":266,"featuredOrder":-1,"coverArt":1231,"cover":1235,"stage":1306,"platforms":1309},"Protect Your GA4 History","Two settings, 10 minutes","Short guide to the two GA4 settings (data retention and BigQuery export) that protect your history, in about 10 minutes.","history you can't get back",19,{"src":1232,"alt":1233,"width":935,"height":935,"srcset":1234},"/media/11-cover-art.5552bc57.webp","Cover art for Protect Your GA4 History","/media/11-cover-art.5552bc57-400x400.webp 400w, /media/11-cover-art.5552bc57-900x900.webp 900w, /media/11-cover-art.5552bc57.webp 1200w",{"x0":1146,"y0":1236,"x1":1059,"y1":1237,"chip_right":1061,"chip_top":1238,"note":260,"loop":1239,"y2":1244,"outline":1245,"person":260,"tone":1120},0.14794921875,0.32802734375,0.04150390625,[1240,1241,1242,1243],0.625,0.482421875,0.921875,0.642578125,0.41794921875000024,[1246,1248,1250,1252,1254,1256,1258,1260,1262,1264,1266,1268,1270,1272,1274,1276,1278,1280,1282,1284,1286,1288,1291,1294,1297,1300,1303],[1247,1077],0.1479,[1249,1077],0.1579,[1251,1077],0.1679,[1253,1077],0.1779,[1255,1077],0.1879,[1257,1077],0.1979,[1259,1077],0.2079,[1261,1077],0.2179,[1263,1077],0.2279,[1265,1077],0.2379,[1267,1077],0.2479,[1269,1077],0.2579,[1271,1077],0.2679,[1273,1077],0.2779,[1275,1077],0.2879,[1277,1077],0.2979,[1279,1077],0.3079,[1281,1077],0.3179,[1283,1077],0.3279,[1285,1077],0.3379,[1287,1077],0.3479,[1289,1290],0.3579,0.8228,[1292,1293],0.3679,0.7617,[1295,1296],0.3779,0.6934,[1298,1299],0.3879,0.6323,[1301,1302],0.3979,0.5273,[1304,1305],0.4079,0.4785,{"kind":1209,"stage":1210,"book":1307},{"hex":1212,"dark":1213,"light":266,"block":1308,"foot":1215,"title":1226,"sub":1227},17,[1044,1133],{"path":1311,"href":1312,"itemNumber":1313,"track":907,"typeLabel":1314,"format":-1,"length":1315,"effort":1316,"hasSkill":261,"platforms":1317,"cards":1320},"gtm-consent-container","\u002Fresources\u002Fgtm-consent-container\u002F","37","Template (GTM container)","10-minute test","deep",[1318,1319,1044],"gtm","gads",[1321,1398],{"cardId":1322,"track":1027,"title":1323,"sub":1324,"description":1325,"punchline":1326,"sortOrder":1308,"featured":266,"featuredOrder":-1,"coverArt":1327,"cover":1331,"stage":1396,"platforms":1397},"37-leads","Consent Mode Starter Container","GTM container, lead-gen edition","Ready-made GTM container with Consent Mode v2, lead events and enhanced conversions from your dataLayer.","Include user-provided data",{"src":1328,"alt":1329,"width":935,"height":935,"srcset":1330},"/media/37-leads-cover-art.191915a2.webp","Cover art for Consent Mode Starter Container","/media/37-leads-cover-art.191915a2-400x400.webp 400w, /media/37-leads-cover-art.191915a2-900x900.webp 900w, /media/37-leads-cover-art.191915a2.webp 1200w",{"x0":1332,"y0":1333,"x1":1059,"y1":1334,"chip_right":1335,"chip_top":1336,"note":1337,"loop":1342,"y2":1347,"outline":1348,"person":260,"tone":1395},0.072265625,0.1318359375,0.33388671875,0.02734375,0.03564453125,[1338,1339,1340,1341],0.583984375,0.833984375,0.888671875,0.875,[1343,1344,1345,1346],0.076171875,0.73828125,0.76171875,0.83984375,0.3618359375000002,[1349,1351,1353,1355,1357,1359,1361,1363,1365,1367,1369,1371,1373,1375,1377,1379,1381,1383,1385,1387,1389,1391,1393],[1350,1077],0.1318,[1352,1077],0.1418,[1354,1077],0.1518,[1356,1077],0.1618,[1358,1077],0.1718,[1360,1077],0.1818,[1362,1077],0.1918,[1364,1077],0.2018,[1366,1077],0.2118,[1368,1077],0.2218,[1370,1077],0.2318,[1372,1077],0.2418,[1374,1077],0.2518,[1376,1077],0.2618,[1378,1077],0.2718,[1380,1077],0.2818,[1382,1077],0.2918,[1384,1077],0.3018,[1386,1077],0.3118,[1388,1077],0.3218,[1390,1077],0.3318,[1392,1077],0.3418,[1394,1077],0.3518,"light",{"kind":1122},[1318,1319,1044],{"cardId":1399,"track":1022,"title":1323,"sub":1400,"description":1401,"punchline":1402,"sortOrder":1403,"featured":266,"featuredOrder":-1,"coverArt":1404,"cover":1407,"stage":1476,"platforms":1477},"37-shop","GTM container, shop edition","Ready-made GTM container with Consent Mode v2, GA4 ecommerce and a Google Ads purchase conversion.","Shipped as denied",29,{"src":1405,"alt":1329,"width":935,"height":935,"srcset":1406},"/media/37-shop-cover-art.bca9d43a.webp","/media/37-shop-cover-art.bca9d43a-400x400.webp 400w, /media/37-shop-cover-art.bca9d43a-900x900.webp 900w, /media/37-shop-cover-art.bca9d43a.webp 1200w",{"x0":1408,"y0":1409,"x1":1059,"y1":1410,"chip_right":1411,"chip_top":1336,"note":1412,"loop":1417,"y2":1420,"outline":1421,"person":260,"tone":1395},0.05859375,0.13623046875,0.37783203125,0.03515625,[1413,1414,1415,1416],0.703125,0.6328125,0.916015625,0.671875,[1408,1418,1159,1419],0.59765625,0.69140625,0.40623046875000024,[1422,1424,1426,1428,1430,1432,1434,1436,1438,1440,1442,1444,1446,1448,1450,1452,1454,1456,1458,1460,1462,1464,1466,1468,1470,1472,1474],[1423,1077],0.1362,[1425,1077],0.1462,[1427,1077],0.1562,[1429,1077],0.1662,[1431,1077],0.1762,[1433,1077],0.1862,[1435,1077],0.1962,[1437,1077],0.2062,[1439,1077],0.2162,[1441,1077],0.2262,[1443,1077],0.2362,[1445,1077],0.2462,[1447,1077],0.2562,[1449,1077],0.2662,[1451,1077],0.2762,[1453,1077],0.2862,[1455,1077],0.2962,[1457,1077],0.3062,[1459,1077],0.3162,[1461,1077],0.3262,[1463,1077],0.3362,[1465,1077],0.3462,[1467,1077],0.3562,[1469,1077],0.3662,[1471,1077],0.3762,[1473,1077],0.3862,[1475,1077],0.3962,{"kind":1122},[1318,1319,1044],{"title":-1,"description":-1,"image":-1},[],1792069940560]