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Microsoft Ads

Microsoft Advertising campaigns your AI assistant can read, compare and manage.

Desarrollado por Trackian

Tipo
Análisis completo
Configuración
Inicio de sesión con el proveedor
Agente de IA
Doble capa
Categoría
Anuncios
Añadida
sept 2026 · Alfa
Conectar Microsoft Ads

Resumen

¿Qué es Microsoft Ads?

Microsoft Advertising is Microsoft's ad platform for search and native ads. Your ads appear on Bing, Yahoo and DuckDuckGo search results, in Microsoft Copilot, and across the Microsoft Audience Network.

¿Qué hace?

  • Runs search campaigns

    Keyword-targeted text ads on Bing and partner search engines.

  • Organises ads in groups

    Campaigns, ad groups, keywords and responsive search ads, each with its own budget and bids.

  • Imports from Google Ads

    Copies campaigns over from Google Ads so you don't rebuild them.

  • Targets by audience

    Location, device, time of day and audience lists, on top of keywords.

  • Reports on results

    Spend, clicks, conversions and search terms, per campaign, ad group and keyword.

  • Account overview with Copilot

  • Generate images in the campaign builder

  • Search ad on Bing

What Microsoft Ads adds to Trackian

Connecting Microsoft Advertising gives your AI agent live access to your ad account through Trackian's MCP. It can read performance, keywords and change history next to your Google Ads, Meta and store numbers, so Bing traffic stops being the channel nobody checks.

What you get

  • Performance on demand

    Spend, clicks, conversions and cost per conversion by campaign, ad group or ad, for any date range.

  • Keyword housekeeping

    Your agent finds keywords that spend without converting and suggests negatives.

  • Change history

    What changed in the account and when, to explain a sudden shift in results.

  • Changes you approve

    Your agent can pause or enable campaigns, adjust budgets, add keywords and negatives, and draft new campaigns, ad groups and ads. It previews every change and applies it only after you confirm.

Good to know

Microsoft Ads is read live, not synced. Its spend is not added to Total Ad Costs yet and Sentinel does not watch it. Changes need the Manage ads permission on your Trackian connection, which is off by default.

Before you connect

Sign in with a work, school or personal Microsoft account that can open Microsoft Advertising, then pick the ad account this project should use. Changes made by your agent need a user role that can edit campaigns.

Aplicaciones relacionadas

Facebook AdsGoogle AdsTikTokChatGPT Ads

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Conectar Microsoft Ads

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