10 Questions Your CEO Asksand why AI gets them wrongand why AI gets them wrong

10 Questions AI Gets Wrong. Your CEO asked AI about marketing. Here's why the answer is wrong: the questions owners, CEOs and boards ask most, the answer AI typically gives from unjoined data, exactly why it goes wrong, and what to tell your CEO while you fix it. For shops and lead-gen businesses.

The AI will still answer

What you get (+1 bonus)

Shop owners edition
36 business prompts, from blended return on ad spend and new-customer cost to margin, returns, discounts and peak-week stock.
Lead-gen edition
36 business prompts, from real versus reported leads and spam to cost per real lead, speed to lead and lead to sale.
CEO questions
the ten questions decision makers ask most, why AI gets each one wrong (seven failure types), and what to tell your CEO in the meantime.
A trust label on every prompt
(SAFE, VERIFY or WON'T WORK WITHOUT JOINED DATA), and on every cross-system prompt an honest verdict on what uploading exports fixes: mostly works, partly, or doesn't fix it.
A "Paste this first" rules block
that makes the AI say when data is missing instead of filling the gap.
A short "top 10" PDF per edition
with the prompts to run first, plus the full web version with every prompt.
+1 bonus
An AI skill for Claude, ChatGPT, Gemini or Copilot
that applies these prompts to your own numbers.

Free · about 15 seconds

Who it's for, and who it's not for

A CEO holds a printed AI answer with one figure circled and a question mark beside it, on the way to ask the marketing team.

Who it's for

Owners and managers of online shops and lead-gen businesses who ask AI business questions, not platform questions.
Marketing leads and agencies who report to an owner or board and want to know which AI answers will hold up.
Shops and lead-gen businesses equally: each has its own edition, and the CEO questions cover both.

Who it's not for

Anyone looking for single-platform prompts (GA4, Google Ads or Meta on its own): use the platform prompt packs instead, https://trackian.com/resources/prompt-packs-platforms
Analysts who already join store, CRM and ad data in a warehouse - you'll recognise every failure type.

What's inside

PDF · Short PDF + full version online

Honest note

Most business questions need two or more systems lined up, and a single connector doesn't hold them. The packs label those prompts WON'T WORK WITHOUT JOINED DATA and say how far uploaded exports get you, rather than pretending a clever prompt fixes it. Example AI answers in the CEO edition are illustrative, not quotes from a specific tool.

Free · about 15 seconds