Triple Whale

Read Triple Whale attribution to see which campaign really drove each sale.

Desarrollado por Trackian

Tipo
Análisis completo
Configuración
Plugin, módulo o claves de la tienda
Agente de IA
Solo lectura
Categoría
Analítica
Añadida
ago 2026
Conectar Triple Whale

Resumen

¿Qué es Triple Whale?

Triple Whale is an analytics and attribution platform for e-commerce brands, especially on Shopify. Its own tracking pixel follows each customer's journey across ads, email and organic visits, so you can see which channels lead to a purchase.

¿Qué hace?

  • Tracks the journey

    A first-party pixel records the touchpoints on the way to each order.

  • Attributes sales

    Seven attribution models, including Total Impact, which blends in post-purchase survey answers.

  • Brings metrics together

    A Summary dashboard with sales, ad spend, ROAS, margin and orders per platform.

  • Answers questions

    Moby, its AI assistant, charts your store data from plain-language questions.

  • Attribution by channel with AI recommendations

  • Business performance agent

  • AI agents for marketing tasks

What Triple Whale adds to Trackian

Connecting Triple Whale gives your AI agent read access to your Triple Whale attribution through Trackian's MCP. It can pull conversions per campaign and the customer journeys behind orders, and set them against what Meta, Google and GA4 report, so attribution disagreements are explained instead of argued about.

What you get

  • Attribution on demand

    Conversions and revenue per campaign under Triple Whale's attribution models.

  • Journeys behind orders

    The touchpoints that led to individual purchases.

  • A second opinion

    Your agent compares Triple Whale's view with ad-platform and GA4 numbers and explains the gaps.

  • Read-only by design

    Trackian only needs the Pixel Attribution: Read scope and never writes to Triple Whale.

Before you connect

In Triple Whale, open Data → APIs, generate a key with only the Pixel Attribution: Read scope, and paste it together with your Shopify store domain (your-store.myshopify.com). Triple Whale shows the key only once.

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Conecta Triple Whale con Trackian

Trackian alinea sus datos con el resto de tus herramientas y los vigila cada noche.