TikTok

Find out whether TikTok drives sales or just views.

Sviluppato da Trackian

Tipo
Analisi completa
Configurazione
Accesso con il fornitore
Agente IA
Doppio livello
Categoria
Annunci
Aggiunta
gen 2025 · Alpha
Collega TikTok

Panoramica

Che cos'è TikTok?

TikTok Ads is TikTok's advertising platform. From TikTok Ads Manager you run short video ads in the For You feed and across TikTok's partner apps, and target people by interest, behaviour and audience lists.

Che cosa fa?

  • Builds campaigns

    Campaigns, ad groups and ads, each with its own objective, budget and schedule.

  • Serves video ads

    In-feed ads, Spark Ads that boost organic posts, and placements in TikTok's partner apps.

  • Targets people

    By location, age, interests, behaviour, custom audiences and lookalikes.

  • Reports on results

    Spend, impressions, video views, clicks and conversions tracked by the TikTok Pixel.

What TikTok Ads adds to Trackian

Trackian reads your TikTok Ads account four times a day: spend, impressions, clicks and conversions per campaign, ad group and ad. It lines those numbers up with GA4 sessions and your store's real orders, so you can see whether TikTok is driving sales or only views.

What you get

  • Spend next to results

    Cost, clicks and conversions per campaign beside the traffic and revenue they drove.

  • Sentinel on watch

    Nightly checks for delivery that dropped and for campaigns that are scaling efficiently.

  • One view of paid social

    TikTok next to Meta and Google on the same timeline and with the same metrics.

  • An agent that can act

    Through Trackian's MCP your AI agent can read performance, and, when you ask it to, pause ads, change budgets or draft new ads.

Before you connect

Sign in with a TikTok for Business account that has access to the advertiser account, then pick the advertiser to sync. The TikTok connector is in alpha.

App correlate

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