Tracking Advisor benchmark
We asked the same Claude one question on three real websites: "What is wrong with my tracking? Fix what you can." Once with Trackian connected, once alone. Graders who did not know which side wrote each answer gave Claude with Trackian 87 out of 100, and Claude alone 47.
| Higher is better |  + | Claude |
|---|---|---|
| Finds and fixesthe real problems | 78 | 52 |
| Finds the problems | 93% | 70% |
| Personal data and consent | 100% | 60% |
| Shop orders and revenue | 92% | 70% |
| Attribution and channels | 100% | 82% |
| Leads and conversions | 82% | 63% |
| Fake and test traffic | 90% | 77% |
| Setup and housekeeping | 92% | 85% |
| Proposes the right fix | 85% | 58% |
| No false claims | 56% | 28% |
| Easy to runset up and keep running | 90 | 30 |
| One sign-in, no servers | ||
| Kept up to date for you | ||
| Works for a non-technical owner | ||
| Gets it donefrom problem to live fix | 100 | 50 |
| Finds what is wrong | ||
| Prepares the exact change | ||
| Makes the change for you | ||
| One-step undo | ||
| Remembers the plan | ||
| Checks the fix worked | ||
| Overall | 87 | 47 |
Percentages show the share of the real problems on each site, averaged over three sites. Results as of 1 November 2026.
How we tested
We used three real websites: an online bookstore, a children's store and our own site, with the same Claude on both sides. Before any test ran, a reviewer wrote down the real problems on each site and locked the list. Each side answered three times per site, and two graders scored every answer without knowing which side wrote it.
What it does not prove
- Three sites are too few to be statistically sure. We add sites with every release.
- With Trackian, Claude could also read the ad accounts and the shop. That is how the product works, but it means the two sides did not start equal.
- Treat differences under 5 points as noise.
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